This event is designed for clients that want to create a personal relationship with potential clients that they would like to know better.
This is an intimate event that is usually the client office/showroom or if necessary a neutral venue. Up to ten people will attend including 2 from the client, the editor and between five and seven clients.
Each roundtable event will have a theme, most suited to current topics in the industry but subtly linked to the sponsoring client.
The target audience can come from any sector, however, our most recent ones have representatives from the A&D and D&B community. Our aim at Mix it to create an event and make the subsequent write up both interesting and thought provoking to draw a conclusion.
What we do
Mix will invite guests, chair the event and write up the feature over four pages of editorial with sponsors logo on each double page spread plus 25 run on copies with branding on front cover.
“It has been a great experience working with the Mix team specifically on the roundtable. I used this roundtable opportunity to illustrate Connection’s position in the market and focus on the subject of agile working. Mick helped assemble an experienced group who had strong views on the subject in hand – which came across in both the discussion and the write-up. Having the event in Clerkenwell helped both introduce the new showroom to the guests and also further cement the new opening with the readers of Mix Interiors.
I believe as part of a broader campaign the roundtable has helped achieved the objective set and I would recommend this type of initiative to any wishing to both specifically target and to get the message to the broader UK audience”
Sales & Marketing Director, Connection
“Our objective at Karndean Designflooring has been to raise the profile amongst the A&D community to the benefits and versatility of our products. When we met with Marcie and David from Mix it was clear that not only could we do this through the magazine but also their Mix essential events (roundtable). We were very specific about who we wanted to attend the event and working closely with Mick helped us get exactly the right type of people we were looking for. The roundtable went very well, allowing all our guests to contribute but also the two representatives from Karndean. The write up was interesting and informative and allowed us to communicate the message to the wider Mix audience
We were very happy with our experience with the Mix team, I would happily recommend this as a method of specifically targeting an audience and we have already planned a second roundtable in the next 12 months”
Head of UK marketing, Karndean Designflooring